This sales rally event was centered around celebrating the 10 year anniversary of the company New Home Star. Not only was this event about reflection and training, but it was also about looking forward to what the next decade would bring.

Hence “X marks the future.”

The design for the event landing page, a place where employees could register for this company-wide event.

Set of gradient textures to be used as accent pieces throughout collateral pieces.

This booklet was sent in the official invitation mailer that went out to employees registered for the event. It contains information regarding the agenda, dress code, and the award ceremony.

Although I did not design this piece personally, I helped the design team stay on brand with the theme of the event. In this booklet, we decided to introduce a new design element: photos with a color overlay. We use this element to evoke emotion and bring variety into this piece.

Splash page design for the event app. We used a third party vendor for the app mechanics and structure, however we were allowed to provide designs for the splash page, banners and icons.